Eva Hu
Counsel Attorney at Law Trademark Agent

Eva Hu has over 17 years of extensive experience in Intellectual Property legal services, specializing in trademark, copyright, and domain name related matters. She has earned the trust of clients worldwide with her professional legal advice, empathetic legal considerations, comprehensive services, prompt feedback, innovative mindset, and proactive communication.

Throughout her many years of legal practice, Eva has not only acquired professional legal knowledge but also developed in-house legal literacy. She manages IP portfolios for numerous Fortune 500 companies and is deeply involved in formulating overall Intellectual Property strategies for her clients, helping them build strong IP portfolios to support their long-term business development. Additionally, she has handled a significant number of IP dispute cases, achieving a high success rate. Eva is also well-versed in IP due diligence in China and has conducted such work for renowned companies over the past years.

Eva provides Intellectual Property legal services not only in Mainland China but also in other jurisdictions including Hong Kong, Macau, Taiwan, Mongolia, India, Malaysia, Vietnam, Laos, Cambodia, and more.

+8610 88369999
Trademark Prosecution / Copyright & Domain Name
Beijing / Shanghai

Years with IP Matters

2007 until now

Professional Experience

Trademark Team Leader, Trademark Attorney, Chang Tsi & Partners, 2007-now

Representative Cases

  • Portfolio Management: Managed the trademarks, copyrights, and domain name portfolios for many Fortune 500 companies in China. Provided comprehensive legal services including overall Intellectual Property protection strategy, IP transactions, brand licensing, brand value enhancement activities, and intellectual property infringement relief actions (both administrative and litigation).
  • Conflict Resolution: Successfully resolved numerous conflict cases by devising effective strategies to gather supporting evidence and drafting compelling arguments, resulting in the cessation or cancellation of conflicting mark registrations.  
  • Well-Known Trademark Recognition: Achieved well-known trademark recognition in opposition cases.
  • IP Due Diligence: Conducted extensive Intellectual Property due diligence in certain mergers and acquisition cases, ensuring thorough assessment and protection of IP assets.
  • Trademark Design: Designed trademarks for multiple clients, with many being adopted and utilized by the clients.
  • Infringement Protection: Developed comprehensive protection strategies in certain trademark infringement cases, effectively safeguarding clients' rights through a series of legal actions against infringers.

Publication

  1. Can Trademarks Containing Place Name be Registered? Published on IPR Daily in 2021
  2. Examination Practice on Acceptance of Letter of Consent, Published on IPR Daily in 2022
  3. Name Rights Vs. Trademark Rights- Protection of the Name Rights of Deceased Celebrities, Published on IP ForeFront in 2024

Education

Bachelor of Both Law and Literature, Minzu University of China (2007)
Master of Business Administration, Minzu University of China (2016)

Selected Awards

Elite-Class Trademark Specialist in 2023 Trademark Talent Pool of China Trademark Association

Bar Admission

China Bar (2011)

Language 

Mandarin Chinese
English